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The purpose of this study is to suggest a reward-based crowdfunding approach and test customers’ financial contribution behaviour (FCB) as a fundraising strategy for hospitality enterprises.

To investigate this initiative, a conceptual model motivated by the theory of planned behaviour, integrating economic, emotional, social and altruistic values, perceived risk and electronic word of mouth has been considered. Partial least square structural equation modelling is applied to test the model. Data was collected from 263 respondents across three regions – Europe, Asia and Middle East and North Africa (MENA).

Findings revealed that attitude, self-efficacy and subjective norm of the customers positively influence their financial contribution intention. Further, Asian customers demonstrate significantly higher FCB in comparison to MENA.

This study will be helpful for the hospitality players to raise the funds during the crisis and survive to pay the reward back to the customers. This study will be helpful to the crowdfunding platforms to understand the factors which influence the contribution behaviour.

The results of this study can encourage hoteliers and other hospitality players looking to approach their funding needs through crowdfunding by providing them a guide to maximise their possibility and level of success.

Hospitality businesses demand new approaches and strategies to keep operating during COVID-19 and post-COVID-19 time. This research is original to provide insights into customer contribution intentions during COVID-19.

Sports tourism has become an important element of reconstruction, and also considered as a strong tourist activity for tourism development and recovery. Therefore, the main aim of current research is to study the economic impact of sporting events on host communities based on stakeholder theory in Aras Free Zone of Iran and how it may contribute to rejuvenating tourism destination. Qualitative method has been used for the aim of this chapter. A semi-structured interview is applied for data collection. The sampling method was purposive sampling with maximum diversity or heterogeneity. 21 stakeholders have been interviewed who involved in the Iran-Azerbaijan International Cycling Tour or the International Traditional Archery Competition – Aras Geopark Cup. Potential cycling tour stakeholders are selected to conduct in-depth interviews in terms of the economic impact of sport tourism events specifically cycling tours which can be operated by social distancing rules in Aras Free Zone, Iran. The interviews were analysed by thematic analysis. Extracted codes were categorised into four themes: infrastructure development and services, increased awareness of the host community, managerial and policy development, business development, and investment. This study suggests that small scale sports tourism could be considered as motivation drivers in emerging tourist destinations; Specifically, those sports that can be practiced in the pandemic situation following physical distancing such as cycling. The findings of this study help to policymakers and destination marketers to use appropriate sports tourism events as a tool for economic development and tourism recovery of destinations. Managerial implications and limitations are discussed.

This chapter analyzes the concept of resident apathy toward heritage tourism and defines influences which underpin resident attitudes toward the development of tourism. It discusses the existing literature on community participation in tourism, paying attention to residents’ behavior toward its development. Adopting an interdisciplinary approach, the chapter provides information on analyzing residents’ apathy and identifying the dimensions which shape it. The discussion favors operations which promote internal marketing and branding increase interest in tourism development, and foster conceptual frameworks to advance the subject.

Iran, home to 22 World Heritage Sites in 2017, is blessed with an abundance of breathtaking scenery and a multitude of historic environments for tourists to enjoy. This exploratory chapter investigates tourists’ perceptions about the nature of heritage tourism in Iran, using the five most important cultural attractions as a starting point. A total of 25 photos and 60 reviews constitute the sample. The data were content-analyzed using a deductive and inductive procedure. The results show the relevance of sensory perceptions as a way of creating a bond with cultural heritage that should be considered in the future when defining a brand for Iran as a destination.

In spite of the growing interest in using corpora in language teaching and learning, applying computers and software (especially corpora software) is still new in second language teaching and learning. In addition, employing a learner corpus-based perspective in teaching metadiscourse features in International English Language Testing System (IELTS) writing tasks is not reported to the best knowledge of the researchers. Understanding and spotting this gap, the purpose of this paper is to utilize a learner corpus-based approach in teaching metadiscourse features and investigate its possible impacts on IELTS writing performance of the Iranian second language learners. Therefore, this study addressed the following research questions and hypotheses.

The current research utilized a quasi-experimental research design. In addition, this research used a learner corpus-based methodology. The corpus-based methodology was exploited to enable the researchers to have access to a large body of authentic language materials. In other words, a corpus-based methodology was used due to the fact that it made it possible for the researchers to elicit the metadiscourse features from a large number of authentic writing materials and to employ them during the treatment process with authentic examples.

The findings showed that there was a positive correlation between teaching metadiscourse features and writing performance of IELTS learners; in that, teaching metadiscourse features could soar the writing performance of the subjects. In addition, interactional metadiscourse features had more impact than interactive metadiscourse features on writing performance.

The results of this research can have useful implications for second language teachers and learners as well as researchers in learner corpus as they can learn the creation and application of learner corpora in second language teaching and learning.

This paper is value in that it uses corpus software and methodology in teaching metadiscourse features in writing section of IELTS test.

This paper aims to apply the novel numerical model to analyze the effect of pillar material on the response of compound quartz crystal resonator (QCR) with an array of pillars. The performance of the proposed device compared to conventional QCR method was also investigated.

A finite element method model was developed to analyze the behavior of QCR coupled with an array of pillars. The model was composed of an elastic pillar, a solution and a perfectly matched layer. The validation of the model was performed through a comparison between its predictions and previous experimental measurements. Notably, a good agreement was observed between the predicted results and the experimental data.

The effect of pillar Young’s modulus on the coupled QCR and pillars with a diameter of 20 µm, a center-to-center spacing of 40 µm and a density of 2,500 kg/m³ was investigated. The results indicate that multiple vibration modes can be obtained based on Young’s modulus. Notably, in the case of the QCR–pillar in air, the second vibration mode occurred at a critical Young’s modulus of 0.2 MPa, whereas the first mode was observed at 3.75 Mpa. The vibration phase analysis revealed phase-veering behavior at the critical Young’s modulus, which resulted in a sudden jump-and-drop frequency shift. In addition, the results show that the critical Young’s modulus is dependent on the surrounding environment of the pillar. For instance, the critical Young’s modulus for the first mode of the pillar is approximately 3.75 Mpa in air, whereas it increases to 6.5 Mpa in water.

It was concluded that the performance of coupled QCR–pillar devices significantly depends on the pillar material. Therefore, choosing pillar material at critical Young’s modulus can lead to the maximum frequency shift of coupled QCR–pillar devices. The model developed in this work helps the researchers design pillars to achieve maximum frequency shift in their measurements using coupled QCR–pillar.